When it comes to Ad Management clients, we are very selective if you are an online FitPro
If you’re offline, we ask just a few questions to qualify you for the service
But if your an ONLINE FitPro, we are super cautious
Why??
Because being an ONLINE FitPro is very different to offline
For 2 simple reasons…
1. KLT (Know, Like, Trust)
2. The sales process
You see, when you’re doing offline sales
It’s your sale to lose, as all you have to do is
Chase the lead down, get them booked in at your studio and then sell
While online is a completely different kettle of fish
If you target the whole country, and a prospect shows interest, who is on the other side of the country
Then it’s going to take time to build KLT
While when they come into your studio, it’s easy to show them what they get and you just hand them the card machine to pay
Online is different, you need to built enough trust to send them the payment link
You need to have a sales flow that works for you and you’re confident in using
Which is one of the many questions we ask when an Online FitPro asks about our Facebook Ads Management programme
So here is a few of the things you should consider from the success we had with this client…
1️⃣ Decide on who you want to work with
2️⃣ Decide on what your offer is going to be and why the client would benefit from it
3️⃣ Decide on the lead gen and sale flow you want to use
4️⃣ Know your offer inside and out when it comes to presenting the offer
5️⃣ Look & perform as professional as possible
Remember, if you’re an online FitPro, you are competing with Joe Wicks and some big, big players
Get those 5 things I have just mentioned above wrong, And you will be struggling to generate leads and sales
You got this 💪
David 🙂
