In todayโs Incubator coaching call, we looked at running a school teacher summer holiday campaign
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We discussed why this campaign isnโt a huge money earner, butโฆ
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The backend, the social reach, and awareness from running this unique offer will have big impacts
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It got me thinking back to when we used to sell at FitHub30
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Of course, we would always sell the standard 6-week programme
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That is what we were set up to deliver
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But what Holly did really well was play around with offers to get that sale over the line
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Youโve definitely experienced this in the past
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Itโs what big businesses budget for and a tool you should look at if you like extras
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For example, if you walk into Curryโs and buy a new TV, I bet you could get some money off a wall bracket if you asked nicely ๐
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Anywayโฆ what Holly would do is get indications of how the consultation is going
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If all signs are positive, then nothing extra is offered
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If they mention the protein bars, then buttering them up with one of the sign-ups was an easy one
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Giving an extra 1 or at worst 2 extra weeks on top was also a BIG gamechanger
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These are not offers that you just throw at anyone, but when the situation requires some flexibility with the offer
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Make sure your sales staff have it in their back pocket to get that sale over the line ๐ช
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Would love to knowโฆ What bonuses or extras have you offered to make that sale?
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You got this ๐ช
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David ๐