Iโm guessing you know you need to increase your prices, right?
โ
Youโve got super old clients paying peanuts ๐ซฃ
โ
While maybe some of the new ones really need to be paying more
โ
After all, you deliver a killer product that warrants the price increase
โ
That was the same situation with this client here
โ
He was scared and put it off for way over 6 months
โ
I finally put my foot down and told him to get it done
127 people notified, ONLY 2 LEFT
โ
Thatโs 127 x ยฃ10pm = ยฃ1270pm EXTRA ๐ฅ
โ
So what is the primary school math?
โ
Take your total business costs, divide it by the number of clients
โ
And if this is less than what youโre charging, then the price needs to go up
โ
Extremely basic math, but it gives you a good indicator if things need to change
โ
Total costs ยฃ10,000 / total clients 100 = cost per client ยฃ100
โ
Yes, a lot of other factors come into play, but this gives you a good framework to build from
โ
So when we did this at FitHub30
โ
We first decided to raise the price by just ยฃ5pm
โ
Iโm guessing youโll need to increase by closer to ยฃ10-ยฃ20, right?
โ
So what we do is find the smallest number to tell them
โ
ยฃ10 a month = ยฃ2.50 a week
โ
ยฃ2.50 a week sounds much better than ยฃ10 a month
โ
Then we give them plenty of notice
โ
We gave them 3 months, but 30 days to 2 months is plenty
โ
Finally, you explain whyโฆ
โ
๐ฃ๏ธ Itโs not something we wanted to do, but everything has gone up and to ensure we can keep giving you our best, we need to raise the price by just ยฃ2.50pw
โ
So what are you waiting for? Go increase your price ๐ช
โ
Ready for us to run your marketing and coach you to profits, getting you out of working 40, 50, or 60-hour weeks in your fitness business? Then letโs chat โ>> https://go.fitproleadgen.com/chatwithusd
โ
You got this ๐ช
โ
David ๐