A Day of Surprises: From Black Friday Prep to A-List Celebs 🎥🔥
Today… ZERO of my own to-do list got done 🫣Yet, today was also a super EPIC day 💪I spent the whole day on Zoom chatting with a bunch of awesome clients 👇✅ Me & Sam kicked off the day, discussing & setting up the Black Friday campaign for one of the UK’s fastest-growing franchisesYes, we […]
The Crazy Story About Getting Our First Studio 🤣
After giving up on running the bootcamp up in North WalesWe decided to move down to Southampton where Holly is fromOn our first day, I found a studio to work out of & after just a few weeks, I was full 💪But that itch was there to find my own placeAs great as it was […]
How I Went from £5 A Session To Charging £997 for 12 Weeks… In Less Than 30 DAYS 😎
Back in 2015, when I was just getting startedI started with the typical £5 a session in a field doing bootcampsWhere some days, zero people would turn up at 6am& on others, people would say they’d pay next time, then never turn up againYet, in the space of just 30 daysI went from charging £5 […]
Financial Forecasting for a Mega 2025: Why You Can’t Ignore This Training!
This week in the IncubatorWe dove into a topic that can transform your fitness business in 2025 🔥Financial forecasting and planning 💷I know 🫣 financial forecasting may not be the most exciting taskBut it’s crucial…It’s the difference between struggling with cash flow & confidently investing in growth,Knowing when to save & when to spendThis week’s […]
Your Staff Onboarding Process…
Getting new staff up to speedCoaching the way you do& delivering at your high standardsIs hard 😢It might be why you have churn in your staffingWhich then causes issues for your clients & leaves you pulling your hair outBut here’s the thing, if you COACH your staff from the startYour life becomes so much easier […]
Your Summit Invitation
The FitPro Winter Summit is only a few weeks away now & questions about the day are coming in 💪So to keep it super simple, I wanted to give you all the info in this email 🙌😎 What is the FitPro Summit?It’s an action-packed day of guest speakers, learning, networking, food & awesome FitProsPlus, you’ll […]
Struggling to Boost Evening Attendance & Sales? 🧐
This week’s Incubator training was a request from one of the clients 💪It was all about how to boost attendance & sell prospects on evening sessionsWe explored key strategies to fill those quieter evening slots and boost attendanceFrom targeted ads that call out professionals & parentsTo unique offers & themed evening sessionsWe looked at easy […]
A Pigeon Flew Into The Gym 🫣
Holly had planned a glamping trip about 20 minutes down the road from the houseI was leaving a little later to drive down to meet her thereWhen halfway down the road, I received the craziest phone call🗣️ “Dave, you need to drive back down to the gym & help ‘coach’ get a pigeon out of […]
How To Run META Ads To Groups on Facebook
There are tons of groups on Facebook with your target audience just waiting to learn about youA simple search on Facebook & you’ll see loads of local groups in your areaYet, most of these groups don’t allow you to post links or sell in them 👎So today, I wanted to give you a simple way […]
🔥 2 FINAL SPACES LEFT FOR BRAND PARTNERS AT FITPRO SUMMIT! 🔥
We’re always on the lookout to expand our network and collaborate with businesses that share our audience 🙌 In November, we’re hosting our exclusive FitPro Summit at Birmingham City Stadium, bringing together over 100 gym owners & fitness professionals from all over the UK & Ireland for a full day of learning and networking with […]