This week inside the FitPro Incubator we ran one of the most profitable trainings of the year:

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“Creating Seasonal Campaigns for the Back-to-School Period” 🎒

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Why? Because September is a golden window most gym owners completely waste

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Kids are back in school, parents want routine again, professionals want structure after the summer chaos…

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And it’s your chance to fill your studio before Christmas 👊

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On the call we covered:

✅ The psychology of why people buy in September

✅ Ready-to-use campaign ideas like 6-Week Reboots, School-Run Sessions & Buddy Passes

✅ How to market across ads, socials, email & local partnerships

✅ The biggest mistakes owners make (waiting too long, over-complicating, discounting too much)

✅ And most importantly, how to keep September sign-ups engaged through to Christmas

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But the training didn’t stop there…

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We also gave our Incubator members 5 done-for-you downloads to plug straight into their business:

📄 Campaign Builder Template

📄 Marketing Swipe File (socials, emails, texts)

📄 Campaign Landing Page Template

📄 Retention Booster Calendar (Sept–Nov)

📄 Local Partnership Outreach Scripts

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These tools mean our Incubator clients aren’t just thinking about running a campaign

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They’re actually launching one this week with everything ready-made

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And the ones who use it?

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They’ll not only win September…

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They’ll have full classes rolling into October, November, and Christmas too

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👉 If you’re not in the Incubator, you just missed out on a complete seasonal marketing campaign handed to you on a plate

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The doors to our next intake are opening soon

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If you’re serious about scaling to £15k+ months without burning out, now is the time to join us

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Learn more over at —>> https://fitproincubator.com/

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You got this 💪

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David :)