I get it, running a fitness business can be tricky
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Youโre a nice person, all you want to do is help people
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Yet, at the end of each month, your bank really isnโt saying the numbers you need it to say?
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Well earlier today, I wrote a super short post sharing 10 big issues โ>> https://www.facebook.com/share/v/uxkrxBKQ81f4Mn7Y/?
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But tonight, I wanted to break down number 1 & number 9 ๐
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For the full 10, have a read of the post: https://www.facebook.com/share/v/uxkrxBKQ81f4Mn7Y/?
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1๏ธโฃ Charging Less Than ยฃ150 For Your FEO!
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This is huge if you are not making any serious profit in your fitness business
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ยฃ150 for a 6-week programme really isnโt a lot
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For you, it costs you to find the lead, chase the lead, then sell to the lead
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Then you have your onboarding costs, gift bag, sales staff, admin & software
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Then you need to service that client for the full 6 weeks, that staff costs, fixed costs, and any extra stuff you give them
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Even if your cost per sale is say ยฃ70, that client is still going to cost you maybe another ยฃ50/60/70 over the 6 weeks
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Meaning you get ยฃ150, they actually cost you ยฃ140โฆ leaving you a profit of ยฃ10 ๐ฉ
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Yes! If you really know your numbers super in-depth, then you could go cheaper
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But if youโre truthful with yourself & you’re unsure of your numbers, then ensure your FEO costs more than ยฃ150 ๐
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9๏ธโฃ You Give Up On Your Leads Too Early!
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Let me give you a perfect exampleโฆ
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I can guarantee, Holly already has a location for when we eventually get married
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She probably already got a price, or likes the page on Facebook/Instagram
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But are we getting married right now? NO!
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That venue needs to keep front of mind with emails, targeted ads, and more
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Another great example is the time of year we are in right now
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If a mum applies now, and you phone and she doesnโt answer
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DO NOT STOP CHASING!
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Sheโll have her kids, holidays, work & more
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She will be busy!
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Donโt just give up after 1 call ๐
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Because I know for a fact, if one of our clients in your area, gets them as a lead
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They will go hunting big time ๐ช
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For the full 10, go here โ>> https://www.facebook.com/share/v/uxkrxBKQ81f4Mn7Y/?
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To have us do your Facebook Ads, go here โ>> https://go.fitproleadgen.com/chatwithusd
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To work 1-1 with me, have a read here โ>> https://fitproincubator.com/
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You got this ๐ช
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David ๐
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